Tip 29 - FaceBook Business Pages vs Google+ Business Profile

As the new kid on the block Google+ is trying to evolve, and after its initial launch success and gaining over 2 million users worldwide, the Google+ team are about to launch the ability to have a business profile on Google+, as a present it is only possible to create personal profiles.

So in response to this FaceBook have launched FaceBook Business Pages, which in reality is a page detailing what you can do for your business on FaceBook, for an example of this please check out our FaceBook Business Page this puts FaceBook in direct competition with Google+ and its business profile intention.

So the question you may be asking yourself is which is better a FaceBook page or Google+ business profile, the answer in short is they both have their merits, but my advice is to stick with FaceBook if you really want to have a business page, as the Google+ offering is still in its initial stages and as FaceBook has most things working I would stick with that for now.

HOWEVER

One thing they say is never mix business with pleasure, and never is that more true than in the social media world. So what I would suggest for the ideal solution is to use different social networking sites for different identities, although having a business profile on FaceBook or Google+ is not a bad thing, I would suggest using sites such as LinkedIn in order to keep your business world away from your personal world. After all do you really think that your next customer really wants to see your holiday snaps, or that you pals care about what your company does.

So in short, use FaceBook and Google+ for non business and use dedicated business sites like LinkedIn for business.

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Tip 28 - Google+ and You

First off if you have not heard of Google+, then dont worry its currently in Beta stage and invitation only, but its simply Googles answer to FaceBook.

Google has announced that it intends to start renaming all non Google created assets inline with the intended public launch of Google+ (Googles answer to FaceBook), this will include the renaming of assets such as Blogger and Picasa to Google Blogs and Google Photos.

This also falls in line with Googles intended removal of all Private profiles from Google, this I must say I am in total agreement with, after all what is the point of Social Media if you are not being social about it. By having private profiles the only people who can see them are the people you allow to, which means in reality these are people you already now.

After all the whole point of "Social Networking" is to do increase your connections and make more friends and unlike normal networking this extends beyond your business life to include all aspects of your life.

So to Google I say "WELL DONE" and again the Global giant is both listening and acting on what people want and as always doing a great job in the process.

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